Three cities, twenty locations, and ten days later, the Kaymu Karavan has finally completed its adventurous journey through Pakistan. The Kaymu Karavan began its journey from Karachi, drove up to Lahore, and then made a stop at Rawalpindi/Islamabad for the final phase of the campaign.
We were able to intercept and educate thousands of people about Kaymu on the streets of these mega cities. The objective of this initiative was to spread awareness about Kaymu and educating people about the convenience of being a part of no.1 online shopping community in Pakistan.
Throughout the activity, the Kaymu Karavan was flocked by people interested in understanding the process of buying and selling on Kaymu.
The Kaymu Karavan also distributed 2,000 discount vouchers during the drive. In addition to that, the Karavan was able to convince multiple offline shopkeepers to take their businesses online.